Maxy
AI for productive people

Claude, assembled
for the knowledge worker.

You already pay £200 a month for Claude. That gets you six products that don't work together. Maxy is the harness that connects them - your emails, messages, files, and meetings, in one cohesive platform. Claude reads them as one connected story, not as a hundred loose fragments. Your customers can talk to a public agent that knows your business, but only what you want to share.

One connected recordA version your customers talk toOn infrastructure you control
01 · Captured
Data -> Information
Contacts, email, calendar, chat, documents, voice calls. All joined into one record.
02 · Asked
-> Knowledge
Ask what your record actually knows. Every detail, every link between people.
03 · Used
-> Money
Time saved sorting through noise is time spent earning from what you know.
§ 01   The Diagnosis
The memory gap

Claude reads your emails as text.
Not as the people behind them.

When you email someone, the email is just text. Claude can read it, but it does not know who the sender is, what you have already promised them, or what they have done for you. The same is true for every chat, every meeting note, every document. Each one sits on its own. So every reply you draft starts from a blank page.

Your downloads folder ends up doing the joining work that the products themselves should do. Every job that crosses two of them turns into hand-shuffling files. That is exactly the work the platform was supposed to take off you.

Meeting transcribers have the same problem in a different shape. Granola, Otter, Limitless, Fireflies, Fathom all record what is said, then send the recording to their own servers. The recording never connects back to the people in the room, what was agreed, or what was said last time.

A single record of who you know, what you talked about, and what you owe them: that record is never built. Nobody else has a reason to build it.

§ 02   The Visonary
vs the parts kit

The assembled product,
not the parts kit.

Garry Tan and Andrej Karpathy showed in April 2026 that personal AI memory works. Both released working examples within a single month. Both require you to be a developer to use them.

Maxy is the version that comes ready to use. It sits on top of Claude and is shaped for the way ordinary work actually happens: the people you keep speaking to, the threads, the calls, the files you keep coming back to. You get the result without having to build it.

Folk and Attio read your inbox on their servers. Maxy reads it on yours. Folk, Attio, and Affinity cannot reach WhatsApp, Signal, or Telegram, because those apps do not let outside software read messages over the internet. Maxy can read them, because it runs on the same machine they already sit on.

Affinity gives every contact a strength score, but only inside one firm, at around £2,000 a year per seat. Maxy gives you the same score on a box you already own, and finds warm introductions in other firms too, not only your own.

§ 03   The Logic
Data. Information. Knowledge.

Three steps - in sequence.

Data -> Information

Your stuff becomes one connected record.

LinkedIn connections, email threads, calendar events, documents, the words spoken in your calls. Every person identified. Every link between people written down. Every promise tracked.

Information -> Knowledge

Claude makes sense of the record.

Maxy joins the people, spots the patterns, points out what matters, and acts on it. On its own, without being asked each time.

Knowledge -> Value

You earn from what you know.

Where are the deals hidden in the people I already know? Who did I forget to reply to this week? What are the comments on my posts actually telling me?

§ 04   The Multiplier
Three things only Maxy gives you

Three things Anthropic
will not sell you.

Anthropic makes its money by selling cloud products to everyone. If they sold private, single-person boxes instead, that money would dry up. So they will not. The three things below are what you need but cannot buy from Anthropic. Each one names the Claude product Maxy goes beyond.

01
vs Claude Projects

One record for everything.

Project files are the only place Claude can remember things across chats. Each Project keeps its files to itself, and nothing carries from one to the next. The files are read-only. Claude also stops finding the right one once you load more than about thirteen files, however small they are. There is nowhere proper to put your own data.

Maxy stores everything in one connected record on the box: people, conversations, files, money, time. The kinds of things you can put in it, and the kinds of links between them, are decided up front. Claude reads from it and writes to it, but cannot invent new kinds of things or links. The shape stays fixed. What fills it is judged on the fly.

02
vs claude.ai

A version your customers can talk to.

Anthropic sells claude.ai for your own use. It does not sell a version your customers can talk to: one that knows your prices, your hours, and the way you write. Your options are to draft every reply yourself and paste it, or to build the customer-facing version on your own.

Maxy runs customer-facing copies of Claude on the same box as your own. Each copy has its own knowledge, its own rules, and its own way of speaking, all set by you in conversation. A two-person business has the customer presence of a twenty-person one. The line between what you can see and what your customers can see is part of the box itself. It is not a switch someone could flip by mistake.

03
vs Anthropic's cloud

Your data, on infrastructure you control.

Anthropic sells cloud products to everyone. That is the right business for Anthropic to be in. It is not the business of selling a private box that runs in one place, for one person. If you need your data to stay on infrastructure you control, Anthropic has nothing to sell you.

Maxy is that box. Everything Maxy does happens on the box: the connected record, the search, the customer-facing copies of Claude, the work that runs in the background. The box is a Raspberry Pi 5 (from £250) on your premises, a 16 GB Linux machine you already own, or a cloud VM in your own cloud account. The only thing that leaves the box is the prompt sent to Claude. Anthropic keeps no copy. Cancel the subscription and the box keeps your data.

And where Claude on its own is still the right answer

Three places Maxy does not try to replace Claude.

Capture on the move

The Claude app on your phone is the fastest way to capture a thought when you are out. Maxy can take what you send through WhatsApp, Telegram, or the share button on your phone, and add it to the rest of your record. For a thought that does not need to join up with anything else, the Claude app is quicker.

Writing software

Claude Code is the tool for writing software on Claude. Maxy wraps Claude Code so a non-developer can drive it. If you already write code, use Claude Code directly.

One-off visuals

Design is at its best when you are sketching a one-off visual: a mockup, a slide deck, a poster. Anything you do not need to join up with the rest of your work. Maxy does not try to replace Design for those jobs.

§ 05   How it works
One record. Many channels. One box.

A private box
for your private network.

A small box on your network holds everything you work with. People you know. Promises you have made. Messages you have sent. Money in, money out. The history of all of it. Everything in one place, all of it joined up.

Everything that comes in (email, messages, calls, calendar) feeds the same record. Every question you ask reads from the same record. The record is the product. The way you use it is conversation.

7-layer stack  /  architecture reference
Your infrastructure · always on
07
Channels
Web, WhatsApp, Telegram, Email
In and out
06
Roles
Six different jobs, all spoken to
Six roles
05
Work
Projects, tasks, jobs that repeat
Run for you
04
Add-ons
Tools for specific jobs
Add more later
03
Brain
Claude, plus fixed rules
Anthropic keeps nothing
02
The record
Stored on the box
The product
01
Box
Pi on your premises, or cloud VM in your account
The host
See the full architecture ->

What Maxy can and cannot do, technically - see the install guide for the install footprint, hardware envelope, and current capability list ->

Capture LinkedIn profiles and DM threads into your Maxy with one click - see the LinkedIn extension guide ->

How it Works

Admin, scheduling, research, content, coaching, and the invisible work of keeping the knowledge graph current. Maxy handles all six so the thinking stays uninterrupted. The sixth role is the database-operator: it turns every captured surface into a node in your graph and keeps every edge current without a minute of manual upkeep. It is the role that makes every other role possible.

Admin
Channels
Visitors
WhatsApp
Web Chat
Telegram
Email
Admin
PublicRingfenced
Project Manager
ProjectsTasksDependenciesSessionsLifecycle
Client Onboarding
QualificationRequirements24/7
Personal Assistant
SchedulingAdminMessagingBrowserBriefings
Support
FAQKnowledge baseTriage
Research Assistant
Web searchKnowledgeImagesCitations
Booking
SchedulingAvailabilityConfirmations
Content Producer
DocumentsPDFsIngestionVisuals
Sales Enquiry
Lead qualificationPricingProposals
Database Operator
IngestionEntity resolutionEdgesSchemaCleanup
Maxy
Generalist24/7
Try it ->
Coach
AccountabilityPatternsProgressReviews
Admin-only role. No public surface.
ContactsTasksEventsKnowledgeConversationsProjects
Knowledge Graph
SemanticKeywordGraph traversalVectorEntity resolution
§ 06   Proof
A live business on the same box

Real Agent.
Same box. Same record.

Real Agent runs estate-agent work on top of Maxy. Same box, same record, same customer-facing copies of Claude. Shaped for the work an agent actually does: chains, seller updates, buyer threads, brochures, identity checks.

A live example of what a small relationship-based business looks like once all its tools are joined up. The same pattern can run for the next trade, and the next, on the same box you already own.

The agent runs their own box. They own the record, the customer-facing copies of Claude, the work in the background, and the knowledge that keeps it current. Rubytech ships the software and gets out of the way. Cancel the subscription and the box keeps working on the data the agent already owns.

See Real Agent ->

§ 07   The Boundary
Private by design

Your data stays
on your box.

The record never leaves the box.

The only thing that leaves the box is the prompt sent to Claude. Anthropic keeps no copy. Everything Maxy does on your behalf is written down, so you can read back what was said and what was done. If you want to take your data with you, or wipe it, just say so in conversation. No tickets. No dashboards.

Read the full privacy policy ->

Where the data sitsInfrastructure you control
GDPRCompliant
EU AI ActCompliant
What Anthropic keepsNothing
Record of what was doneKept on the box
§ 08   The Entry Points
Three ways in - one box

Start where you are.

The same box can fit three different ways of working with us, depending on how much you want to do yourself.

01 - Learn it

Maxy Institute

Workshops for people who want to own and run the whole thing themselves. You go home with a working box that you set up, and that you maintain. You will not need Maxy Pro afterwards. That is the point.

£400 - £1,200 / seat - London and online
maxy.institute ->
02 - Run it

Maxy Pro

Everything joined up, on a box you own. Six different roles, one record, every channel covered. You get the result, and you do not have to do the joining up yourself.

£1,999 / year - £2,500 lifetime (Founding 100)
Join waitlist ->
03 - Have it run

Verticals

Built for one trade and looked after by us. Real Agent (for estate agents) is the first one running. Versions for other trades are in progress.

Priced per engagement
realagent.network ->
§ 09   The Offer
Two prices. One filter.

Pricing.

Pro · Annual

Maxy Pro

Everything joined up.
£1,999 / year
  • Every feature, every channel
  • Six roles, one record
  • WhatsApp, Telegram, email, web
  • A box that sits in your office, always on
  • Take your data with you, just by asking
100 seats total
Founding 100 · Lifetime

Founder

One-time. When they're gone, they're gone.
£2,500 lifetime
  • Pay once, no yearly bill
  • Raspberry Pi 5, sent ready to use
  • Direct line to me, so you can shape the product
  • Yearly founders meetup
Claude Max 20X required. Maxy runs on Claude. USD $200 a month, paid by you to Anthropic. Required for every Maxy product. The Maxy fee does not include it.

Wisdom stays with you. Everything else is busywork. Maxy takes it off you.